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News from Toyville
08 Mar 2000    

Last February 14, Universal Pictures and Playmates Toys introduced a toy line that will accompany the release of the Jim Carrey starrer, "Dr. Seuss' How The Grinch Stole Christmas". The presentation took place during Toy Fair 2000 at the New York Armory. The picture below, taken at the event, features what looks like the Whoville town square and gives an idea of the stylistic concept behind the movie.

Whoville town square "Dr. Seuss' How the Grinch Stole Christmas" is a live adaptation of the famous children's book by Theodore Geisel and a co-production of Universal Pictures and Brian Grazer's Imagine Entertainment. The main character and plot are being described in the studio's press releases as "a curmudgeonly recluse whose heart is two sizes too small. The Grinch resides in his cave high atop Mt. Crumpit with his dog Max, and plenty of lettuce juice, extra virgin castor oil and sour milk for sustenance. Annoyed by the out-of-control Christmas festivities in Whoville, the Grinch conspires to deprive the Who's of their favorite holiday, but comes to learn that the spirit of Christmas goes much deeper than tinsel and colored lights."

According to a source from Playmates, the toys are still in preliminary prototype stages but a description is already available. The line is said to be released next October:

4" Action Figures Assortment
The 4-inch "Grinch" action figures are fully articulated, featuring two of the movie's lovable (and not so lovable) characters per set.
  • Santa Grinch and Cindy
  • Lederhosen Grinch and Max
  • Mayor May Who and Who Bris
  • Grinch and Martha May
4" Action Figures with Vehicles Assortment
Recreating three of the memorable vehicles in "The Grinch," these whimsical sets also include a pair of 4inch action figures.
  • Grinch and Cindy with Sled
  • Grinch and Max with Who Car
  • Mayor and Who Lihan with Police Car
Electronic Figure Assortment
These "Grinch" action figures each speak three electronic phrases from the movie; all are sold complete with their own accessories from the movie.
  • Grinch
  • Cindy Lou Who with Max
Feature Plush Assortment
Hug-friendly "The Grinch" plush characters feature soft, squeezable renditions of the Grinch and Max from the motion picture, with glowing features and whimsical mechanical action.
  • Heart-Warming Grinch
  • Reindeer Max
Electronic Plush Assortment
The electronic plush in "The Grinch" line features a talking Grinch that sings with the actual voice of the Grinch himself, Jim Carrey, and an electronic growling version of his sidekick, Max.
  • Singing Grinch
  • Grinch Growlin' Max
Interactive Grinch
The interactive electronic Grinch has an extensive library of Grinch phrases and songs from the film and comes with two different faces. With his mean Grinchy Grinch face showing, he sings "You're a Mean One" and speaks grouchy Christmas phrases, showing his tiny light-up heart. With his smiling Grinch face showing, his heart lights up big, he sings songs, and he says happy Christmas phrases.

Cindy Lou Who Doll
The beautiful 14" Cindy Lou Who doll features the lovable character in her Christmas finest and has long braids that kids can style.

Clip-on Character Collectibles
An assortment of three clip-on character collectibles let kids and movie fans take the "Grinch" fun with them wherever they go. The colorful clip-ons feature sculpted likenesses of the characters on an ornament-styled housing, as well as phrases from the movie.
  • Grinchy Grinch
  • Santa Grinch
  • Cindy Lou Who
Countdown Clock
For those kids who can't wait for the holidays, "The Grinch" holiday countdown clock displays the time and counts the days, hours and minutes remaining until Christmas. When activated, you hear Grinch phrases and a display showing the Grinch's shrunken heart. As the holiday nears, the heart grows bigger and the Grinch phrases get Christmas-happy! The clock also can be programmed to count down to any special day.

OOglie Grinch
The hilarious interactive aliens from Playmates Toys take on the persona of the Grinch to give kids lots of wacky Christmastime fun.

-- With a big Spank You to Natalie for sending the photo which originally appeared at Coming Attractions by Corona.

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